Why Families Keep Choosing Slater Over Ames or Ankeny

Every week, someone asks me why families keep choosing Slater over somewhere with more name recognition. Here’s the honest answer.

It’s a small town with real neighbors — the kind of place where people actually wave at you. It’s twenty to thirty minutes from Ankeny, Ames, or West Des Moines, so you’re never far from where you need to be. Lot prices start in the $120s, with new construction options that are actually move-in ready rather than a year out. There’s a bike trail system and a ballpark and soccer complex on the way. And Story County schools are genuinely good.

You’re not settling for Slater when you choose it — you’re choosing it on purpose. There’s a real difference between the two, and the families who already live there know exactly what that difference feels like day to day.

If you haven’t been paying attention to Slater lately, it might be time to start. A brand-new ballpark and soccer complex are already on the way. Multiple developments are taking shape at once. And through all of that growth, Slater still feels like the kind of town where kids ride bikes to the park and golf carts head down to the pool, the ballfields, or Main Street on a summer evening.

The people who bought here a few years ago already saw what was coming. The rest of central Iowa is starting to catch on now.

Thinking about the central Iowa area? Let’s talk about what’s available in Slater right now — reach out anytime.